ABOUT THE ROLE
This person will be responsible for building and managing ongoing agency relationships, while working with the Sales Directors, Campaign Management, and Publisher Development teams to execute local online media recommendations and campaigns on behalf of national interactive agencies.
As a company, we take great pride in working to fulfill the Corporate Manifesto http://www.centro.net/who_we_are/corporate_manifesto.php and expect all new employees to do the same.
CORE RESPONSIBILITIES
Develop comprehensive local online media strategy to meet each agency’s marketing objectives.
Assemble site consideration set and make recommendations on how to best allocate agency advertising budgets; utilizing media research tools, internal resources and industry/market knowledge.
Develop and issue RFPs to local media publishers; gather and analyze proposals to determine media selections, negotiate rates & positioning as required.
Develop final media plan recommendation and assist Sales Directors in presenting the recommendation to the client.
Provide supporting research for recommended media strategies and plans.
Facilitate order processing and approval of media insertions.
Oversee and monitor ongoing campaign performance, ensuring campaigns are executed properly and according to client expectations.
Assist Campaign Management team in strategic analysis of campaigns and provide recommendations for future media plans.
Foster and manage ongoing relationships with both agency clients and local media publishers.
Accompany Sales Directors on external meetings and presentations where appropriate.
Support Sales Directors in responding to client requests and special projects as necessary
Exceptional Character:
High degree of integrity and business ethics
Outstanding interpersonal skills
Dedication to going the extra mile
Self-motivated
Patient and adaptable
Proactive problem solving capabilities
Entrepreneurial and growth-driven spirit
Fun, dynamic Individual
Work Experience:
2+ years interactive account management and/or online media planning and buying
Heavy attention to detail
Skilled negotiator
Strong communication skills
Excellent business writing
Effective project management skills
Excellent time management
Experience in taking ownership of a project and seeing it through to completion
Technical Skills:
Strong working knowledge of Microsoft Office (Excel, Word, PowerPoint and Outlook)
Familiarity with ad serving or campaign management systems including DART, Atlas DMT, OpenAdStream, Mediaplex
Knowledge and use of interactive media planning & IO tools: Media Visor, Atlas, etc.
Education
Bachelors Degree or higher
ABOUT CENTRO
Centro provides the most comprehensive platform and services to ease the planning and buying of local online media for agencies throughout North America. Launched in 2005, Centro’s platform and services efficiently facilitate the buying and selling of online advertising among hundreds of national, regional, and local agencies and thousands of local online publishers. The company services more than 150 Fortune 500 brands along with hundreds of other businesses, both large and small, through their respective agencies and more than 4,000 local interactive publishers to simplify the complex process of buying local online media.
COMMITMENT TO DIVERSITY
Headquartered in Chicago, IL with offices across the country, CENTRO, LLC is committed to a policy of diversity, nondiscrimination and equal opportunity for all employees and qualified applicants in accordance with applicable law. As a company, we strive to continually fulfill client needs and exceed expectations through superior service, additionally empowering our employees and contributing to our world through such initiatives as Habitat for Humanity.
An Equal Opportunity Employer – M/F/D/V
"God Bless the Dream, the Dreamer and the Result."
Tuesday, December 11, 2007
Account Manager - Chicago
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment